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"Just wanted to write a short note with a big THANK YOU!!! for your fantastic guide! This is a field I have just started researching and your guide answers many questions. I previously worked in Property Management and found that while I liked helping people, the rest of the job was getting me nowhere. My career counselor suggested looking into Event Planning which I had never thought about doing before. Thank you for such a well informed guide. This will certainly be a great help to me!"

Linda Seitas
Mill Valley, CA







Remember way back when the circus came to town? When you would wonder in awe at all the sights, sounds, smells, noises?  You would watch the lion tamer, the elephants parade the ring and the clowns piling into that teeny tiny car.   

Now think back and remember the plate twirler. You know the ones who pitched a plate high in the air and caught it on the end of a stick in mid-twirl. He would then get another plate spinning on top of another stick and throw it up to land, still spinning, on the first.   He would do this over and over until he had sticks with spinning plates on his head, his feet and both hands – 3 or 4 plates tall!  And you would wonder in amazement, “how’d he do that?” 

Well, if you really want to know, ask an event planner.  That is what we do.  We get one thing going and we start the next.  We go back and check on the first while we start a third thing.  Keeping an eye on the second thing, we start on a fourth. And so on and so on until all the little details of the event are spinning effortlessly and the guests are breathlessly whispering, “good show!”

Now picture yourself as that plate spinner.  What comes to your mind?  Event planners might think like this:


“I’d enjoy the challenge”


“I see the big picture”


“I’m good at multi-tasking”


“I love it when a plan comes together”


“It takes more than a crashing plate to get me riled”


“That reminds me, I need to order china for the Caulfield event”    

An event planner is, quite simply, someone who organizes an event. When we think of an “event” we may think of something spectacular, such as the Academy Awards, Mardi Gras, the Super Bowl, the Presidential Inauguration, New Year’s festivities in Times Square, or any of the other major events we hear about or see on television. Of course event planners are needed for all these events.

However, event planners also work on thousands of smaller events. Any time people gather together for a purpose – whether it is for a wedding, a conference, a festival, a formal dinner, or the grand opening of a new store – someone is needed to oversee all the details to ensure the event happens and that it is a success. That “someone” could be you!

Do you have what it takes to be an event planner?  Can you juggle many things at once without missing the details? Do you have the vision to see the big picture and the personality to get other people to see it too? Are you results oriented but always cautious of the bottom line? If this describes you, you probably do have what it takes. 

Most people who want to become event planners have been organizing, orchestrating, directing and creating for years without really realizing it.  All the birthday parties, family reunions, bake-sales, office gatherings and charity work are, in one form or another, a special event.

Many planners get their start this way.  The boss tells you to “organize a little something” or you’re asked to do something for a friend, then if you’re lucky, a friend of a friend.

As a planner, once you get involved, you start to love it – really love it — and you want to do more.  But to do more business, you have to learn more.  And that’s when the passion flourishes.  You start to sit through football games so you can analyze the half-time show. The hit series “Survivor” sparks a whole tribal theme party idea.  The county fair has you scouting local bands and checking out ways to re-create the games. Every event you attend becomes a free education to see first hand how things are done. Inevitably, you find yourself thinking of how you might improve upon, tweak or change something all together.  You’re always looking for new ideas, everywhere, in everything.

Then there’s a point when it hits you: I’m pretty good at this. Can I actually get someone to pay me for my time and talent?

Once you’ve decided that you have what it takes to be an event planner, getting started is the easy part!  I’ll let you in on a little secret: others might say you can’t but I believe you can become an event planner just by saying you are one!

That’s part of what makes being an event planner such a great job.  In this industry, you don’t have to have a formal education or even a college degree. You don’t need to rent a fancy storefront or office space.  It’s not necessary to start with inventory, equipment (except a phone) or staff.  This is one of the few businesses you can get into without a penny of capital. As long as you have the natural talent, integrity and sheer determination to do this, you can, and will, deal with the rest. You decide you’re ready, and you are!

It may be hard to believe, but without so much as a business card, a fax machine or a tax ID number, you can easily land your first client.  Or, how without a formal education or experience, you can easily land a job in the field.

Do you have what it takes to be an Event Planner?

Event Planners Are:


Extremely well organized with attention to detail 

Do you…Make and keep lists? Have a place for everything and everything in its place? (well, at least to you!) Keep your contacts well categorized and up-to-date? File receipts and balance your own checkbook?  


Outgoing with good social skills 

Are you okay with…Meeting and reading people? Initiating conversation and listening to what is said? Getting others to work together toward a common goal? Exploring new relationships and investigating opportunities?



Can you…Paint a picture in someone’s mind? Put things together that normally aren’t associated and get a pleasing effect? Admit Martha Stewart’s got some good ideas?  



Is it no problem for you to…Come up with more than one solution to any given problem? Do it yourself because you’re the best choice? See one man’s trash as another man’s treasure? Think outside the box? Aptitude, Entrepreneur and Personality reports


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